New health magazine for Scotland launched

A new glossy health magazine has been launched by Fife-based NB Media Ltd aimed at all health conscious Scots.

Healthy You is published bi-monthly with a free distribution throughout the health clubs, fitness centres, top hair and beauty salons, complementary therapy clinics, swimming pools and libraries across Central Scotland and is also available on subscription.

With an estimated readership of 40,000, Healthy You is the new magazine format for Scottish Health News which has been published by NB Media since 2003.

Said editor Karen Murray: “Consultation with our readers led us to make the decision to relaunch Scottish Health News as a glossy magazine. Healthy You will retain much of the content of Scottish Health News but encapsulated in a more lively and readable format and with a lighter touch to the editorial.

“The magazine will cover a wide range of health related matters including topics such as exercise, fitness technology, complementary health and diet. Healthy eating advice will be on hand as well as plenty of tips on how to look and feel your best.”

Karen Murray added: “The editorial will include real life stories to inspire readers as well as a round up of all the latest health and beauty news.”

The first issue was officially launched at the Scottish Beauty Show in Edinburgh on 11 May, where it was met with an excellent response. “The new format is great for advertisers and readers alike,” commented Atif Mughal, director of Natural Organics Experience.

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